What is SEO? | Saddleback SEO - Orange County Search Engine Marketing Service
The process of getting your website to the top of the search engines is known as search engine optimization (SEO). SEO utilizes keyword relevancy vs. search volume and helps identify key terms for specific target markets or campaigns.
Industry services include search engine optimization, pay-per-click management, search engine friendly web design, link building, online reputation management, social media marketing, etc. Targeted clients range from industry entry-level startup companies with new websites to large corporations with well established pages.
Effectiveness is measured by providing the search engines with quality, relevant content that drives more internet traffic to a targeted website through search results and link building.
SEO is relatively new but highly competitive. In order to be successful in gaining market share, information should be easily accessible and understood, accurate/current, and helpful.
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